Last Updated: 21 July 2025

Welcome to Meowtopia: Zodiac Merge!
Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your information while you enjoy the game.

1. Information We Collect

1.1. Information You Provide

We collect the following when you choose to provide it:

• Your email address and issue details when contacting support.

• Additional information when participating in promotions, surveys, or events (with your consent).

• Email-based account registration is optional, but recommended for progress recovery and support.

We may send you:

• Verification emails during registration.

• Important account or game progress updates.

We do not send marketing or promotional emails.

1.2. Automatically Collected Information

When you play the game, we may collect:

• Device details (model, OS, performance data).

• Gameplay data (progress, purchases, achievements).

• Advertising data (such as rewarded ad views, impressions, and frequency, if applicable).

1.3. Third-Party Services

We work with the following services:

• PlayFab (Microsoft): account and data management.

• We use third-party analytics platforms to better understand how players interact with the game and to improve overall performance and user experience. These platforms include:

  • GameAnalytics

  • Firebase Analytics

  • Firebase Crashlytics

• Unity LevelPlay: ad delivery through:

  • Unity Ads

  • IronSource

  • Google AdMob

• Firebase Cloud Messaging (Google): push notifications.

• Google Play Games Services / Apple Game Center: in-app purchases and optional sign-in.

• AppsFlyer: measure the effectiveness of marketing campaigns and understand where users discover our games. 

These services may collect and process data as described in their respective privacy policies.

2. How We Use Your Information

We use your data to:

• Improve game performance and resolve bugs.

• Enable in-game features and purchases.

• Show optional in-game ads (rewarded ads) that may be personalized depending on your device settings and region. No ads are shown without user interaction.

• Respond to support requests.

3. How We Protect Your Data

We implement security measures to protect your data. However, no system is completely secure. We encourage you to protect your device and account credentials.

4. Children's Privacy

Meowtopia: Zodiac Merge is suitable for a general audience, including children.
We do not knowingly collect personal data from children under 13 (or the minimum legal age in your country).
If we become aware of such collection, we will delete the data promptly.

Parents can contact us at contact@meowtopia.rttrstudio.com for assistance.

5. Your Rights and Choices

• You may request account deletion by contacting our support email.

Requests to access or delete personal data will be reviewed and handled according to our policies and third-party services.

Some data may be retained for legal or operational reasons. 

• You can disable push notifications at any time through your device settings.

• Some ads in the game may be personalized based on device data and in-app activity.
  Depending on your platform, you may be asked to grant permission for ad-related data usage, or you can manage your ad preferences in your device settings. If you opt out, you can still play the game with non-personalized ads.

6. Contact Us

• Email: contact@meowtopia.rttrstudio.com

• Discord: Join our community

7. Updates to This Policy

We may update this policy from time to time.
All updates will be posted here, with the latest effective date listed above.

For additional information, please review our Terms of Service.